Your personal brand is shaped by the by other people’s perception but you can do a great deal to make sure that you effectively communicate what you have to offer and that you are consistent and powerful in your self-presentation.
Here are some ideas on how to jump-start your personal brand, with some questions to help you get clear on where you are now.
Don’t pretend to be what you’re not – identify the skills that come naturally to you, the values you bring to work, and demonstrate that you are willing to learn.
Having ambition is not the same as having a big ego and we all benefit from goals to strive for. Also, being professionally ambitious is about wanting to excel as an individual not about crushing the competition!
People do judge you on appearances – so make sure you present your best and most appropriate self. You may find that you need to do some work on this to make sure your appearance matches the image you want to project, while fitting with what is expected at work.
What is the first impression that you make with your overall appearance and dress?
Aim to do great work and take pride in what you do.
You need to be confident in communicating your value to others and to make sure that you take the opportunity to give others a clear message about your strengths.
Now you have the questions, you can start taking some action to take charge of your personal brand!
You can get individual personal branding advice from Sonia via her Greatvine profile.
You can view the full list of Greatvine experts who can offer business coaching advice.